Web Design Miami
 
 
 
 
 
  • What is Semantic Web 3.0 Design & Front End Development?

     

    Semantic Web 3.0 Design & Front End Development

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    By the time they contact us, most people already know we are Miami web developers and designers. And when they ask about our focus or specialty, we often reply with “Semantic Web 3.0 design and front-end development”. Conceding that phrase is easier said than understood, allow us to parse it for you:

     

    Semantic Web is often misused in the media and abused by marketeers. It’s not just a sophisticated way to say SEO (search engine optimization), and it shouldn’t be used as SAAS-y technohype by software vendors. The same can be said for its synonym “Web 3.0″. Both “Semantic Web” and “Web 3.0″ refer to the Semantic Web Initiative of the W3C (World Wide Web Consortium). They define the term as follows:

     

    “The Semantic Web provides a common framework that allows data to be shared and reused across application, enterprise, and community boundaries. It is a collaborative effort led by W3C with participation from a large number of researchers and industrial partners. It is based on the Resource Description Framework (RDF)…”

     

    http://www.w3.org/2001/sw/

     

    In a nutshell, Web 3.0 is about two things: (1) Common standards and formats for the integration and combination of data drawn from diverse sources; and (2) A language for recording how data relates to real world objects that allows either a person or a machine to start off in one context, and then move through many other contexts connected simply by relevance. Along with the Mobile Web it is “What’s Next”, and we have identified seven tests of Web 3.0 Readiness that web pages must pass if they want to enjoy the benefits of being part of it:

     

    http://web3.0designmiami.com/w3c_standards_compliance_validation.php

     

    Semantic Web 3.0 design is a conflation that refers to the creation of “Web 3.0 Ready” websites and web pages. The formal process by which that is accomplished is called client-side development, front-end web development, or simply front-end development. The knowledge base and skill set required of Web 3.0 front-end developers encompass content (XHTML/HTML5), format (CSS/CSS3), behavior (Unobtrusive Javascript/jQuery/AJAX), accessibility (WAI/WCAG/Section 508, Mobile Web), semantics (XSLT), syndication (RSS) and links.

     

    Bring it all together again, and there you have it:

     

    Semantic Web 3.0 design and front-end development!

     

    What can we develop for you?

     
     
  • Mobile Web Development Offers Greater ROI Than Apple iPhone Apps

    Mobile Web Developers Miami

    Q: iPhone App, Android App or Mobile Web App?
    A: Accessibility: iPhone Apps: 5% | All Native Mobile Apps combined: 25% | W3CmobileOK Mobile Web Apps: 90%

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    In GeekSpeak, “app” is the cool, short way to say “computer software application”. And in recent years, our web-wired technomarketeers have spared no expense in making “app” a household word. Especially when it comes to “mobile apps” for smartphones–i.e. cell phones with enough computing power to support their own operating system–perhaps most notable among them being Apple “iPhone Apps”. Remove the branding and built-in device restrictions from an iPhone App, however, and it’s just another mobile app. And disregard the fact that its computing platform also makes phone calls, and a mobile app is just another “web app”.

     

    That’s oversimplifying things a bit, but not by much: Despite all the hoopla, a recent Nielsen survey showed that less than 10% (26% of 37%) of U.S. mobile users have access to iPhone apps. And although smartphones are on the increase, over 60% of the U.S. mobile market still uses cell phones that aren’t “smart” enough to support device-specific smartphone apps of any kind. Mobile internet usage continues to rise, however, and Microsoft Tag projects it will exceed desktop internet usage by 2014.

     

    So what’s the smart play for marketing to the Mobile Web? Is an iPhone App really cool if only 1 in 10 of your customers can experience the coolness?

     

    We think not. Our approach to Mobile Web marketing is to extend your Web 3.0 presence so that your message is accessible to all web surfers regardless of their computing device or communications capability–wired or wireless, desktop or tablet computer, smartphone or not. Yes, it may be true that as of 2011 only 27% of the world’s 4 billion cell phones qualify as “smart”. But microbrowsers from pioneers like Openwave have been providing cellphone users with access to the World Wide Web since 1997. Furthermore, many mobile browsers have supported W3C mobileOK XHTML and CSS since 2006. And with the advent of HTML5/CSS3, and a new generation of cross-platform smartphone browsers like Opera Mobile, the question of whether to invest in expensive apps restricted to users of a single branded device when a cross-platform m-commerce alternative like our mCartSB™ mobile commerce mini-cart mashup would make it accessible for all answers itself. As Matos Kapetanakis stated:

     

    “Mobile Web is fast becoming the de-facto cross-platform choice for developers, especially now that [Flash is] waning. In addition, there is a veritable host of HTML-to-native development tools that are helping HTML/JavaScript developers target smartphone native app markets.”

     

    For a free, no-obligation Mobile Web development consultation, call Mobile Web designer Bruce Arnold at 786-838-0851.

     
     
  • Miami Web Design Firm Shares Seven Numbers for Mobile Web Marketers

     
    Four more ways to view this video: Vimeo | FLV | MP4 | OGG

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    According to MobiThinking.com, there are currently 5.3 billion mobile phones in use worldwide. 90% of them have Internet access, and 25% are “smartphones” with enough computing capacity to run their own operating system. Surprisingly for some, however, less than 5% are Apple iPhones. This means that despite all the buzz, iPhone Apps are accessible by only 1 in 20 mobile consumers, and only 1 in 4 can access smartphone mobile apps of any kind. Smartphone or not, on the other hand, “W3C mobileOK” pages and apps are accessible by 9 out of 10 mobile consumers.

     

    As Miami web design firm developer Bruce Arnold observed, “Big companies with big budgets can afford to spend big bucks developing redundant mobile apps for Android OS, Apple OS, Blackberry OS, HP Web OS and so on. But why should they? The principal beneficiaries of platform-specific mobile apps development – which tend to lock users into the platform vendors’ offerings – are the programmers and producers of the operating systems and devices they run on. Using XHTML/CSS or HTML5/CSS3 and standard web development tools like PHP coupled with a cross-platform mobile DDR (device description repository), most if not all of their functionality can be delivered by a single browser-based Mobile Web app. And if it is coded in compliance with the W3C’s ‘keep it simple, keep it small’ mobileOK standards, that single Mobile Web page or app will work not only on all smart phones but also on the vast majority of cell phones that aren’t so smart. That means businesses won’t have to ask customers to buy SmartPhone A or SmartPhone B if they want access to Sales Portal X or Tracking Resource Y. It also means reaching a much larger market for a much lower cost.”